Red Ripe collects certain personally identifiable information about you from your registration with and use of the site. Red Ripe shall only use such information for the primary purpose for which it is collected (namely, to identify your preferences in film, television and media content for the purpose of making targeted recommendations to site users, to request your feedback on the site and to perform statistical analyses of user behaviour).
If you provide Red Ripe with personal information in an e-mail, we may collect this information for use in the following ways:
• to respond to any request contained in the email;
• to request your feedback on the site;
• to improve our service to you; and
• if you are a user of redripe.com, to enhance the site’s understanding of your film, television and media preferences.
Red Ripe will not provide any personally identifiable information about you to any third party without your prior consent.
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